Beijing 2022 welcomes Sankeshu as ‘Offical Paint Sponsor’
The Beijing 2022 Winter Olympics and Paralympics have signed Sankeshu Paint as official exclusive paint supplier for the Games.
Beijing has a four-tier sponsorship programme. The first is official partner category, followed by official sponsor category, then official exclusive supplier category and the fourth one is official supplier tier.
As per the sources, the local organizing committee has signed 33 sponsors till date across the four-tier sponsorship programme. These include 10 official partners, 10 official sponsors, 7 exclusive suppliers and 6 official suppliers.
With the deferment of Olympics to 2021, it is believed that it would surely benefit the 2021 Winter Games in China and would be in the interest of everyone, including the organizations, sponsors, partners and broadcasters.
In an exclusive interview, the International Olympic Committee president Mr.Thomas Bach said, “We will have to see and consider what advantages it may even offer to the organization of Beijing being so close to the Olympic Games in Tokyo, because this will keep and even raise the awareness of the world for the Olympic Games at a very high level”.
